Dr. Dave Logan is the bestselling author of Tribal Leadership (#1 New York Times) , The Three Laws of Performance, and The Best Medicine. He is a consultant to dozens of Fortune 500 companies and is endorsed by some of the most successful Leaders in the world. Dave is called an expert in organizational management, a guru in leadership, and a cultural transformationalist.
He has been interviewed on CNN, Fox, National Public Radio and most major networks. His CBS MoneyWatch blog has been read by over two million people, and his TEDx Talk (selected as an official TED Talk) has been seen by over a million people.
Dave has been on the USC faculty since 1996, and served as associate dean for four years. He teaches in the Executive MBA, Executive Master of Leadership, and Master of Medical Management programs. He is also on the faculty of the American Association for Physician Leaders (formerly ACPE), the Getty Leadership Institute at Claremont Graduate School, the Global Institute of Leadership Development (Linkage) and over a dozen corporate universities around the world. He has guest lectured at many major business schools around the world.
Dave’s business is business culture. He brings culture into sync with markets, strategy, and all parts of a business, resulting in high performance, energized customers, vibrant employees, and centers of innovation. The research for his company was published in 2008 as Tribal Leadership (Collins).
Dave studies how people communicate within a company — and how to harness our natural gifts to make change within organizations. He looks at emerging patterns of corporate leadership, organizational transformation, generational differences in the workplace, and team building for high-potential managers and executives. Dave has a Ph.D. in Organizational Communication from the Annenberg School at USC.
(CME103) General Session I: Opening Keynote - Tribal Leadership
Thursday, March 26, 2026
8:00 AM - 10:00 AM PT